Topshop‘s sell-out £39 Austin frock is now on sale in EIGHT different colours – and ‘obsessed‘ customers say they want them ALL
Topshop sent customers into a frenzy at the weekend with the release of its sell-out in six new colours, with fans declaring they ‘want them all‘.
Earlier this year the dress was hailed the summer‘s ‘must-have buy‘ and sold out online in just a week.
Now the company have released the hugely popular garment in six new shades, with excited shoppers exclaiming they must have them all.
The Austin dress ticks all the boxes as it boasts flowing short sleeves as well as a round neck and cut-out back detail.
The design also features a stylish side split and smock-style shaping to define the chest area.
Fans are chomping at the bit to get their hands on the frock in one of its new prints and colours.
‘Need them all!‘ one excited shopper posted, while another commented: ‘Already bought the dark floral one.‘
Another added: ‘OMG I need them all.‘
The original two versions of the dress, which include a floral number and a monochrome star print, are currently sold out in almost every size.
But for shoppers who are quick off the mark, the new colours – which include an emerald green, a floral red and a black and white polka dot – are still available in a range of sizes.
Receive News & Ratings Via Email - Enter your email address below to receive a concise daily summary of the latest news and analysts' ratings with MarketBeat.com's FREE daily email newsletter.
Several bloggers couldn‘t wait to post snaps of themselves in the new prints of the dresses – although some were left divided over which pattern they preferred.
Blogger Lucy Jessica Carter shared a snap in the black and white polka dot dress with her 96,000 followers, and said she ‘absolutely loved‘ it.
Meanwhile Elly Yates shared several selfies in different versions of the dress as she deliberated over which one she wanted.
When the brand initially posted a picture of the frock on , fans were seriously impressed, with one saying: ‘Obsessed with this dress.‘
One swooned: ‘Love these‘, while another added: ‘Love the shape.‘
A third gushed: ‘These prints are errrraythang (sic)‘, with another writing: ‘They are gorgeous!!!‘
Influencer Lizzi Richardson posted a picture of herself in the original dress and described it as a ‘gorgeous summer dress‘.
One blogger, Emma Rose Thatcher, also shared a picture of her in the floral frock, which she captioned: ‘This dress is £39 and set to be a sell-out.‘ Turns out she was right!
Other Instagrammers have noticed a likeness to Rixo designs, which often retail for over £300.
One fan commented: ‘Rixo vibes!!!‘ while a separate user observed: ‘Looks like Rixo.‘
It was just days before the dress, which initially came in two prints, sold out online in every size.